Meet violette
Founder
With over two decades of entrepreneurial experience, I launched my first business at the age of 22 — and I’ve been passionate about growth, strategy, and sisterhood ever since. As the Founder of FemCity®, my mission is to help women elevate their wealth, amplify their impact, and build lives and businesses rooted in balance, prosperity, and joy.
I’ve walked the path of uncertainty, doubt, and feeling alone while building something big — and I never want you to feel that way. That’s why I’m committed to creating innovative resources, educational tools, and empowering spaces to help you succeed on your terms.
Through webinars, coaching, in-person gatherings, and the power of our global community, I’m here to support your journey — whether you’re starting fresh, scaling with soul, or simply seeking connection with like-minded women who believe in collaboration over competition.
You deserve success with soul — and I’m here to help you create it.
With love and gratitude,
Violette de Ayala
Founder, FemCity®
Book a private 1:1 Coaching Session with Violette
FemCity is certified through the SBA Women-Owned Small Business and WBENC.